Privacy Policy

Privacy Policy /Data Protection

Introduction

The web site (the “Site”) you have entered is operated by or on behalf of Alere Inc. (“Alere” or “Company”).

Alere is committed to protecting your personal privacy. This Privacy Policy outlines the type of information that is collected by Alere on this Site, and how we use and protect that information. This Privacy Policy also tells you what to do if you do not want your Personal Information (defined below) collected when you visit our Site, and how you can change information you have already provided to us. This Privacy Policy applies only to this Site. For example, it does not apply to linked web sites owned or controlled by third parties.

Your Consent to this Privacy Policy

By using the Site, you signify that you agree with the terms of our current Privacy Policy as posted in this area of the Site. If you do not agree with any term in this Privacy Policy, please do not provide any Personal Information on this Site.

If you choose not to provide Personal Information on this Site, you may not be able to do certain things, such as access particular areas of the Site, request samples, or send us e-mails.

Changes to Alere’s Privacy Policy

Alere reserves the right to update, modify or remove this Privacy Policy at any time without prior notice. We will post any new Privacy Policy here and we encourage you to visit this area frequently to stay informed.

Collection of Personal Information

As used in this Privacy Policy, “Personal Information” means information which may identify you personally, such as your name, street address, telephone number, credit card information, screen name and email address. The Site you entered may collect some or all of these types of Personal Information. Please be assured that Alere will not collect any Personal Information from your visits to our Site unless you provide this information voluntarily.

When you provide us with Personal Information, you are authorizing us to use that information in accordance with the terms of this Privacy Policy, which includes your right to limit our use of the Personal Information as described in this Privacy Policy and to request access to the Personal Information we have collected in this Site. (See “Who to Contact” below).

Protection of Children and Minors under Eighteen (18)

Alere does not knowingly collect or use any personal information provided by children or minors under the age of eighteen (18). If you are a parent and become aware that a child or minor under the age of eighteen (18) has provided Alere with Personal Information, please contact us. (See “Who to Contact” below). IF YOU ARE A CHILD OR A MINOR UNDER THE AGE OF EIGHTEEN (18), PLEASE DO NOT PROVIDE ALERE WITH ANY PERSONAL INFORMATION.

Information for International Users

If you are visiting this site from a country other than the United States of America, please note that any Personal Information you provide may be transferred abroad to an Alere server housed in another country. In using this Site and agreeing to our Privacy Policy and the Terms and Conditions of Use, you consent to such transfers of any Personal Information you provide. For users and visitors in the European Economic Area/European Union, please see “U.S.-EU Safe Harbor Privacy Statement,” below.

How We Use Your Information

When you supply Personal Information to Alere, the Company will use it for the express purpose for which it was collected (e.g., to send you a sample). It may also be used by Alere to send you information and/or offers about goods and/or services which the Company believes may be of interest to you, or to invite you to participate in market research. At any time, however, you may opt out of such future contact. (See “Who to Contact” below).

At times we may retain third parties to process or analyze data collected on the Site, including Personal Information. In addition, if you order a product or service from Alere, the Company may share Personal Information with suppliers and other third parties to allow delivery of such product or service. These suppliers and other third parties are not authorized by Alere to use your Personal Information in any other way.

Please note that Alere may buy, sell, merge or restructure parts of our business or assets. Personal Information may be transferred as part of such a change in Alere’s business structure. Alere is the parent company to an international family of companies. Accordingly, Personal Information may be transferred between various Alere databases maintained in the United States or abroad.

Finally, please note that Alere will release your Personal Information if required to do so by law, or by search warrant, subpoena or court order.

Other Information We May Collect

You may have heard of “cookies,” which are files or pieces of information that are stored by your browser on your computer’s hard drive. Alere may use cookies to collect other information during your visit to the Site, such as the particular areas you visit and the services you utilize through the Site. For example, the Site can recognize that you have provided Personal Information to Alere and refrain from requesting the same information a second time. Most browsers are initially set to accept a cookie. If you’d prefer, you can set yours to refuse cookies or to alert you when cookies are being sent. Refusal of cookies at the Site may result in an inability to visit certain areas of the Site or to receive personalized information when you visit the Site.

In addition, Alere is constantly trying to improve how we promote the Site. To help Alere do this, the Company may measure the effectiveness of Alere’s web presence by determining when you accessed the Site, and what you clicked on within the Site. Site measurement statistics may be used to personalize your web site experience, as well to evaluate- anonymously and in the aggregate- statistics about usage of the Site. Information about your computer, such as your IP address (a number assigned to your computer whenever you surf the Internet), the type of Internet browser you are using and the type of operating system you are using may also be collected and linked to your Personal Information. This is to ensure that the Site presents the best web experience for visitors, and that they are effective information resources.

Some of the pages you visit may also collect information through the use of pixel tags (also called clear gifs) that may be shared with third parties that directly support Alere’s promotional activities and web site development. For example, web site usage information about visitors to the Site may be shared with our third party advertising agency in order to better target Internet banner advertisements on the Site. The information collected through the use of these pixel tags is not, however, personally identifiable, although it could be linked to Personal Information.

Finally, Alere may supplement the information that you provided with other information the Company holds or that is received from third parties. Alere does this for marketing purposes in order to provide more targeted products and services to meet your needs.

Correction or Removal of Personal Information

Alere allows reasonable access to Personal Information. Accordingly, you may request to remove or amend your Personal Information retained by Alere. (See “Who to Contact” below). Alere will make efforts to accommodate your request within a reasonable timeframe. Please note that Alere may not be able to fully accommodate your request to remove or amend Personal Information before another communication is sent to you. Please also note that because Alere frequently backs up its data, the Company may not be able to completely remove Personal Information from all of our systems.

Security of Information

We take reasonable precautions to keep your Personal Information secure. All personally identifiable information is subject to restricted access to prevent unauthorized access, modification or misuse.

Linked Sites

While browsing this Site you may be offered automatic links to other web sites relevant to a particular aspect of this Site. This does not indicate that Alere is necessarily associated with any of these other sites or their owners. You should contact those sites to access their policies regarding use of your Personal Information.

Other Alere sites may be governed by separate Privacy Policies. Upon your entry to another Alere site, you should carefully read and review the Privacy Policy governing such site.

U.S.-EU Safe Harbor Privacy Statement

Alere, and those of its controlled U.S. subsidiaries that receive personal information of employees, consumers, and other individuals from the European Economic Area, have committed to handling such Personal Information in accordance with the Safe Harbor Principles. Alere’s controlled U.S. subsidiaries may choose to adopt privacy/data protection policies that differ from Alere’s, but in each case such policies comply with Safe Harbor Principles. For more information about the Safe Harbor Principles, please visit the U.S. Department of Commerce’s website at http://export.gov/safeharbor/.

Who to Contact

Please write to Alere at privacy.info@alere.com if you have any comments or questions about this Privacy Policy or to report any violations of the Privacy Policy. We will respond to you within 48 hours in most cases. For other requests, please choose among the following options:

If you don’t want to be contacted in the future by us, please email us at privacy.info@alere.com.

If you would like us to correct or update your Personal Information in our records, please email us at privacy.info@alere.com.

Again, Alere is committed to protecting your privacy in connection with our web sites under these guidelines. Please do not hesitate to contact the Company if you have any questions, comments or concerns about this Privacy Policy.