Linking Policy & Guidelines

 

 

 

Alere Inc. (“Alere”) welcomes links to pages on the PTINR.com website, in accordance with the following guidelines:

1.  Links to home page. Links to the PTINR.com home page at www.ptinr.com should be text only, and should not incorporate the PTINR.com logo, the Alere logo, or any other logos.  Some acceptable examples include:

2.  Links to interior pages. Links to interior pages should be text only, and should not incorporate the PTINR.com logo, the Alere logo, or any other logos. In addition, link text should include either the URL itself or a sufficient description of the link’s destination.  Some acceptable examples include:

3.  PTINR.com website description. If you would like to describe the PTINR.com website, you may use the following text, or text substantially similar to the following:

Short description: PTINR.com is dedicated to informing people on warfarin how to live healthier, safer lives. Your trusted anticoagulation resource provides lifestyle and safety tips, inspirational stories from people taking warfarin and educational resources and tools.

Long description: Whether they have recently started taking warfarin or have been undergoing therapy for years, its important warfarin patients are well-informed. Alere is committed to supporting patient education efforts toward improving the quality of care and safety for warfarin patients. PTINR.com is dedicated to informing people on warfarin how to live healthier, safer lives. Your trusted anticoagulation resource provides lifestyle and safety tips, inspirational stories from people taking warfarin and educational resources and tools, including our Vitamin K Finder, the most comprehensive list of vitamin K amounts in more than 5,000 foods and beverages.

4.  No framing.  Our permission to link to PTINR.com pages does not extend to displaying PTINR.com content in “frames” of other websites, or otherwise copy PTINR.com content. 

5.  Inactive links.  Over time, links for interior pages may change. Please check your links regularly to ensure they remain active.

6.  RSS feeds.  Alere welcomes the use of PTINR.com RSS feeds for personal use in a news reader, or as part of a noncommercial website or blog. If you post our RSS content links on your website, such links should be text only, and should not incorporate the PTINR.com logo, the Alere logo, or any other logos.

7.  No affiliation.  Links to PTINR.com pages and the text surrounding those links should not, in any circumstances, state or imply any affiliation, sponsorship, or endorsement of your website or its contents by Alere, or any group or individual affiliated with Alere or PTINR.com.

8.  Permission to reproduce material.  All PTINR.com material is protected by copyright. Permission to reproduce material from PTINR.com in another publication must be secured from Alere in writing.